We manufacture high quality custom
plush toys in bulk quantities.

- 1000 pieces minimum -
Plush animals manufactured by Custom Plush Innovations

Custom Plush Toys

For the custom plush toy inventors, book authors and small businesses, we specialize in turning your company’s illustrations into soft, high quality custom plush toys to sell via your retail and online stores.

We design and manufacture any size between 4" and 36" and will provide custom plush toy expertise, support, guidance and free advertising if needed, to help make your custom plush toys a profitable success.

If you have any questions about making custom plush toys, don't hesitate to get in touch and ask for a free custom plush toy detailed quote so you can review our custom plush toy costs and turnaround times.


custom plush toys - retail

Plush Toy Manufacturing Questions & Answers

Can you create a prototype sample first before I decide to order?

We most certainly can and will! After you approve a quote, we start off by making up a custom plush toy prototype sample of your illustration or mascot design. And don’t worry, you’ll be assigned your very own Project Manager who will help to review your illustration or mascot design and help with any necessary revisions you might need, as hey…we want you feeling confident and satisfied with your plush mascot or toy prototype sample. With that being said, we’ll mail your custom plush toy or mascot prototype sample to your address for you to touch and feel before you place your bulk mass production order.

What sizes do you offer?

Size of your custom plush toys is really up to you. It comes down to what works best for your custom plush toys or custom plush mascots and what price and profit you’re looking at achieving for your retail custom plush. We can tell you the most popular sizes that our clients use for their custom plush toys and plush mascots are 4", 9”, 12” and 15”.

What's the minimum order quantity?

Our minimum order is 1000 pieces per design with price breaks occurring every 1000 pieces ordered thereafter. Due to the high volume of work we bring our partnered factories, we’ve been able to negotiate lower minimums so as to help accommodate small start-up business, and sport teams as well as large corporations who might seek lower volumes as a “test run” before ordering larger quantities on their second run.


custom plush toys

What clients are saying

"Working with Custom Plush Innovations was a wonderful experience from start to finish. I reached out to a few Canadian companies, looking for guidance in best steps to take in creating my vision in the YogaBugz line.

Their immediate feedback with step-by-step guidance went above and beyond what I anticipated. Communication was clear and concise and when I began to stress about launching a new product, their words of encouragement were instrumental in helping me see it through to the end."

Helen Campbell - Yoga Bugz

"Sorry for the delay, I received the boxes a few days ago, and I did an inventory count just in case :] Thank you SO much for being on this adventure with me, sorry if it was stressful at times. The Puglies turned out amazing (there's only about 3-4 that have their tails not-sewn, but that's fixable on my end). Thank you and your company for all your hard work, fingers crossed they sell out fairly well/fast, and I can re-order soon :] Definitely have been spreading Custom Plush Innovations to all my creator friends :] Cheers”

Euge Leung – Puglie Pug


custom plush toys


Custom Plush Toy Production Steps

Step 1 (The Prototype Stage)

Once you've reviewed a free quote for retail custom plush toys, you'll be assigned a Project Manager who will help to revise and perfect a custom plush prototype sample via photos they’ll email you. After you approve the photos, we'll mail out your plush prototype sample so that you can touch and feel the quality and review the overall design and shape before you place your order for mass production and delivery. Don’t worry, your Project Manager will help you every step of the way and will even help with any retailing questions you might have. Did we mention your custom plush toys will come with free customized hang tags? Well. Now we did!

Step 2 (The Mass Production Stage)

We're an expert custom plush toy and custom plush mascot manufacturer, so once you've approved your custom prototype sample, you can place and order for mass production. During this time frame, we’ll purchase fabrics, cut fabrics, embroider/screen print necessary fabrics, assemble, sew and stuff. Additionally, we’ll mass produce your plush prototype sample to meet your order requirements as well as have a 3rd party lab test your toys to meet either American (C.P.S.C.) toy safety regulations or Australian (A.C.C.C.) toy safety regulations.

Step 3 (The Shipping Stage)

Once mass production of your custom plush toys is completed, we'll take care of all shipping logistics which include picking your order up in China and shipping it to the nearest port in the United States or Australia. We’ll even take care of all customs clearance. International shipping isn’t always easy, but we’ve become near experts at making sure our clients custom plush toys arrive safely and on time. We love to make our clients happy!

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