About

The Story of Custom Plush Innovations

Custom Plush Innovations (CPI) is our family-owned and operated business located in London, ON Canada. Along with our long-standing overseas partnerships, we provide high-quality custom plush toys to clients across Canada and the United States of America (USA) for both retail and promotional needs.

In 2008, Dale and Rhonda Snyder introduced CanaBears Inc. to the custom plush market. It was their dream to provide customized teddy bears to schools throughout Canada. In 2010, CanaBears Inc. evolved into Custom Plush Innovations and has since become a leader in the custom plush industry!

Over the years, our journey has been one of slow and steady growth. Today, our team feels fortunate to be working with a broad group of clients from small businesses to large corporations. Toy inventors, marketing agencies, hospitals, schools, sports teams, colleges, universities, and so many more!

We keep our approach simple, streamlined, and customer focused. We pride ourselves on prompt communication and a high level of customer service. And of course, satisfaction is key - we have never walked away from a project without it. To ensure it, we guide our clients through every step of the creation process. This includes design, mass production, and shipping. There's no stone unturned in our simple process, and we're always only an email away!

Curious to know more about us? Read below to meet some of our team members!

Jordan Snyder

As owner and main Project Manager at Custom Plush Innovations, I love overseeing all aspects of the company. With a growing business, every day poses a new challenge. If you’ve had the chance to work with me, you'll know I pride myself on clear communication. It's so important! I also strive to be a leader in my field and want nothing more than to make positive contributions to my community.

Cathy Mombourquette

I love all things marketing, and with over 15 years of experience in photography, social media, writing, and design – I’m thrilled to add plush toy branding to my growing list of expertise! Each day is a new day at CPI, but what I love the most is connecting with our clients from all over the world, while getting to know their toy project inside and out. Each plush toy represents something someone believes in and as a fellow entrepreneur, I really get that.

Sara Gougeon

As a Project Manager for Custom Plush Innovations, I bring a wide range of skills to the CPI team. I have over 20 years of experience in management and customer service, focusing on results while maintaining open communication to clients is my top priority. A new client is a new relationship. I look forward to learning about your business to create the perfect plush. I have a passion for turning an idea into life and at CPI we do just that.